According to Kathleen Rogers, president of the Earth Day organization in Washington and one of the early founders of the Earth Day organization, the main reason for choosing April 22, 1970, as the first Earth Day because that year it fell on a Wednesday, the ideal day of the week to call a demonstration for the environment throughout the country in her interview for National Geographic.
“Everything worked out perfectly because everyone went to the rally at the end of their workday,” Kathleen said.
Although the march originated in 1970, it was not until 2009 that the United Nations proclaimed April 22 as International Mother Earth Day. Its origins date back to the 1960’s in the United States where, according to Rogers, “walking downtown at rush hour was a risk since you probably couldn’t see anything due to pollution.” Although this problem was already present in several cities in the country, environmentalism and the sustainability of industrial operations were not on the agenda of the nation’s central policy.
Gaylord Nelson, then an activist and Senator from Wisconsin, today considered the founder of Earth Day, had the idea of organizing a protest in favor of the environment on April 22, 1970, in front of Independence Mall in Philadelphia, in the very best style of demonstrations in against the Vietnam War, “It was a frenzy,” wrote Nelson.
Eight months after the massive demonstration, the President of the United States back then Richard Nixon, founded the Environmental Protection Agency to supervise and control the already published National Environmental Policy Act, the Occupational Safety and Health Act and the Clean Air, since then the efforts to incorporate sustainability and environmentalism for the protection of the environment have been gaining political space.
What is the purpose of Earth Day?
The commitment to maximizing efforts for education and the control of sustainable measures with the planet, to use more ecological products, energy-saving light bulbs, and especially to promoting the generation of Green Energy. Today we live in the 4th Industrial Revolution, we are in the Age of the client, the client of a Green Generation that values the commitment of Industries and Governments to the sustainability of development and how it affects the environment.
Did you know that Ensuring environmental sustainability is the seventh-millennium goal?
If you have noticed that there is a growing incentive model for both private companies, governments, and public institutions to restore forests and commit to Net Zero-emission, it is because all these are the goals of objective No. 7 are: Incorporate the principles of sustainable development into policies and national programs and reverse the loss of environmental resources, Reduce biodiversity loss, achieved, by 2010, a significant reduction in the rate of loss, Halve, by 2015, the percentage of people without sustainable access to drinking water and basic sanitation services and To have significantly improved, by the year 2020, the lives of at least 100 million slum dwellers, all of this is measurable through 10 sub-goals relevant to sustainability, closely related to industrial activities:
- Proportion of land area covered by forest.
- Carbon dioxide emissions.
- Consumption of substances that deplete the ozone layer.
- Proportion of fish stocks that are within safe biological limits.
- Proportion of total water resources used.
- Proportion of terrestrial and marine areas protected.
- Proportion of species in danger of extinction.
- Proportion of population using improved sources of drinking water supply.
- Proportion of population using improved sanitation services.
- Proportion of urban population living in slums.
“Environmental sustainability refers to the inseparable but distinguishable environmental aspect of sustainable development: responding to present human needs without destroying the capacity of the environment to meet these needs in the long term.”
The global climate crisis caused by the emission of polluting gases is the most important challenge for humanity today. Climate change impacts everyone and disproportionately the most vulnerable societies, amplifying the inequality gap.
“We can only succeed if the world succeeds” is one of Salesforce’s proclamations on sustainability, delivering a sustainable future by making the world’s largest companies zero carbon.
When talking about “Net-Zero carbon”, it is crucial to specify carbon or net-zero emissions. In contrast, “Net-Zero emissions” refer to the global balance of greenhouse gas (GHG) emissions produced and GHG emissions removed from the atmosphere. José María Puerta explains in his article Differences and similarities between Carbon-neutral, Net-Zero, and Climate Positive.
Salesforce today has zero carbon emissions and its commitment not only covers the operations of your company but also helps the largest companies in the world to reach this goal, taking very seriously what is established according to The Paris Agreement, zero carbon emissions by 2050, allowing, through the effective measurement and agile monitoring of carbon emissions, to take the best initiatives to reach zero carbon emission with Net Zero Cloud.
How does the Paris Agreement work?
The activation of the Paris Agreement requires the implementation of social and economic transformation based on the best available science; this agreement works on an ambitious increase in climate actions for 5 years carried out by the member nations. In 2020, the member countries of the UN entered their contribution plans for actions in favor of the climate known as National Determined Contributions, in which they communicate the actions they will take to reduce the emission of greenhouse gases to achieve the objectives of the Paris Agreement.
Climate change is already here and reversing the effects of environmental pollution to preserve our planet, using eco-sustainable practices to achieve the goal of the Paris Agreement and the Millennium Goals is everyone’s obligation.